Advertise to your target audience in realtime and cost-efficiently!
Why Yellowtab reaches your target audience?
Advertisements are part of the user interface and they can’t be blocked like e.g. banner advertisements on the internet. Experience has shown that this is very effective way to engage possible customers if the product or service is nearby.
Advertise in hotels the capital area. The usage rate of tablets is over 90%. On average 12% tablet users click an advertisement and best advertisements has got 8.6% conversion rate.
Guests will find effectively local services, local information about the city, and products which interests them. In addition, these tailored tablets enable fast and easy way of ordering from the room service and the tablets contain wide range of interesting content. Including magazines, news, videos and more!
User Experiences
AdvertiserExperiences
In hotels Yellowtab tablets reaches 92% of potential customers and the best advertisements have reached 8.6% conversion rate!
Digital sales, customer service and advertisement channel
Increase the exposure of your advertisement locally and effciently
Cost effetctive advertisement channel
All the time growing advertisement channel network
Customer Stories
Hilkka Lehtinen
Hotel Manager
Original Sokos Hotel Vaakuna
The tailored tablets for Original Sokos Vaakuna Hotel contain in addition to the hotel information wide variety of digital magazines, news papers and the popular streaming services, videos and games for the children. The last added feature to the tablets was the possibility to make room service orders. Yellowtab tablets have also supported Orginal Sokos Vaakuna's goal to modernizes hotel services.
Read moreCase Study: Original Sokos Hotel Vaakuna
We launched pilot project with Original Sokos Hotel Vaakuna. The goal of the pilot project was to test our product and gather invaluable information about hotels quests’ behavior using our solution.
Piloting the tablets was very exciting prospect from the beginning and it was nice that I had the possibility to participate the project from the beginning. The goal was to improve customer service and increase sales of hotel services. Reminiscences the former Hotel Manager Hilkka Lehtininen.
Original Hotel Vaakuna got interested in the tablets in the beginning because of the wide variety of content they contain.
-Our first goal was to take the tablets into use in suites only, to offer interesting content to our customers during their stay. But in the end we ended up to take fifty tablets for our pilot project.
In addition, the tablet became popular advertisement channel for partners and local companies. From the perspective of hotel guest, they found interesting offers, campaigns and shopping tips.
Original Sokos Hotel Vaakuna is a Green Key Hotel, which in practice means that the hotel is committed to be environmentally sustainable. Yellowtab supported nicely that goal as well. They replaced the old-fashioned printed hotel leaflets. During the pilot Yellowtab also created direct cost savings to the hotel. There was no need any more print hotel leaflets to every room in the hotel.
Our customers have had only positive feedback about tablets and this is backed up from the data what we can gather from the use of the devices.
Naturally the customers have their own smart devices with them but still the use rate of the tablets has been over 90%. The Yellowtab tablets have such wide variety of content and useful information for the visitors.
The tablets have endured the use well also. Only one tablet has been broken when a visitor accidentally dropped the device.
Yellowtab supported Sokos Hotel Vaakuna’s desire to develop the hotel to be more forward looking and modern hotel. The old hotel phone and the modern tablet live side by side in the rooms. The phones signify tradition but the tablets a look forward into the future of modern hotel services.
The pilot project was so successful that we now have the tablets in all of our 270 rooms in the hotel.
Environmental Program
Part of Haikko's environmental program is to reduce waste. This was one of the reasons that Haikko replaced the printed hotel info booklets and other printable material with a tablet. For the guests' this means that all the needed information is easily found from one point of access. In addition to the hotel information, guests' can read magazines, news and access other entertaining content. They can also reserve tables from Haikko's restaurant and book times for various spa and beauty treatments.
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Forenom Apartment hotel Tikkurila
Yellowtab tablets contains wide variety entertainment for the children as well. “There was exciting content in the tablet for the children as well. We all had a relaxing time in the hotel.”
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About us
Yellowtab is a new tailor-made digital media. It combines all things that might interest a customer from several different channels: magazines, newspapers, blogs, and carefully selected advertisers. With Yellowtab, your customers will always enjoy the latest, highly customized content. This why your advertisement get the best exposure and reaches your targeted audience.
Contact us
JOAKIM HEIKKOLA
Malmin asematie 1 A (Latokartanontie 7 A) 2krs / 00700 Helsinki, Finland
Tel. +358 44 5100049